My affinity for J.Crew is hardly unique. When the catalogue comes each month, I seldom toss it aside without crafting at least one new outfit for the week. You can imagine my delight when I read about the debut of the brand's long-conceived new line line, 769 (named after the flagship Madison Ave store, where, of course, you can exclusively find the new digs. Perhaps its a good thing for my bank account that we left our Murray Hill apartment which was a stone's throw away).
Elle's Whitney Vargas describes the collection as "dressy ready-to-wear," which basically calls to mind most items from the last few seasons of the classics. Creative Director and company President Jenna Lyons calls it "the J.Crew girl turned up a notch." Regardless of the prose used, the pieces make the anticipation of holiday invitations even more palpable. (I'm not sure I can pull off a pair of $650 sequined harem pants, but I do love to look at a picture of Katie Holmes in them.) The roughed-up pretty look of jacquard and denim, argyle socks and satin platforms, is irresistible and kinda makes you think. Rather then reaching for the cardigan and black pants, a sparkle belt or bejeweled tank can loosen things up a bit. (And if you have the legs, I'd love to see some knee socks!)
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